Madame Alexander - Baby Dolls
Realistic, quality dolls are meant to be played with and loved for a lifetime, so children learn to form meaningful, enduring relationships.
Madame Alexander dolls are made to last, with quality and attention to detail, drawing upon the decades of doll-making heritage and expertise. They are made to inspire imagination, creativity and love. They are for doll lovers of all ages, from birth to adulthood.
Female Founded, Female Empowered
In 1923, at the age of 28, Madame Beatrice Alexander Behrman founded the Alexander Doll Company. Having grown up in her stepfather’s doll hospital on Manhattan’s Lower East Side, Madame was inspired by her love for dolls and driven by a dream of creating dolls that last. She believed dolls should be played with and loved—without breaking like the porcelain dolls of her time, and without sacrificing details or quality.
Madame was a pioneer in a male-dominated business world, introducing many toy industry firsts and even emerging from the Great Depression with a new, larger factory space. The dream of one hardworking woman set the Alexander Doll Company on a flourishing path, shaping the lives of children and collectors for generations.